Simple Living Camps

InVizzen Knowledge Brokers Inc. is the umbrella organization for Simple Living Camps (SLC), a small yet booming consulting firm that specializes in bridging knowledge to action gaps. SLC are in Zillertal, Austria and they serve as part of InVizzen’s social and environmental mission. The cornerstone of the camp involves lessons in simple living, eco-volunteering, cultural activities and sustainable tourism.

The Challenge:

Connect and engage a diverse customer base (travelers, tourists, yogis, simple livers) with a new venture: Simple Living Camps in Zillertal, Austria. The company did not have a logo, website, brand or marketing plan. Just an amazing idea with the guts and ambition to go for it.

The Solution:

After many sessions and research, I presented an all-encompassing brand package. I designed a simple, clean and beautiful brand that effectively harnessed their unique story and personality. This included: Logo design, front-end web development, website copy, business cards, social media strategy and customized Google Analytics.

The Results:

As of 2017, Simple Living Camps is in their second summer season and the camp and B & B continues to see an increase in their campers and guests.

*The website has since been updated and modified by the owners.

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